Web & App

Mobile App Development

Mobile application development scoped around product requirements, integrations, analytics, QA and launch readiness.

What Mobile App Development can help you achieve

FED approaches mobile app development from the product requirements rather than selecting technology first. The scope defines the platforms, user roles, backend needs, integrations, analytics and release requirements before implementation begins.

What FED can handle

  • Technical discovery
  • iOS and Android scope
  • Frontend implementation
  • Backend and API integration planning
  • Authentication and account flows
  • Analytics events
  • QA and release preparation
  • Post-launch iteration

Our process

01. Define

Translate product requirements into technical scope, priorities and release phases.

02. Build

Develop the agreed screens, application logic and integrations.

03. Instrument

Add analytics around activation, conversion and other meaningful product events.

04. Release

Complete device QA, store or production requirements and launch checks.

How we measure success

Success is based on functional reliability, device behaviour, performance, crash-free use, analytics coverage and the business or product actions the app is intended to support.

Frequently asked questions

Is development native or cross-platform?

The implementation approach is selected from product requirements, performance needs, budget and maintainability.

Can you publish to app stores?

Release support can be included subject to account access and store requirements.

Can you take over an existing codebase?

That depends on code quality, documentation and technology. A technical review is required before committing to a takeover.

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